Understand your customers better, adjust to their needs, and optimize your e-commerce operations to maximize your growth potential.
E-commerce typically follows cost-plus pricing, leaving plenty of margin on the table. Companies are not sure which products are their Key Value Items and how to approach e-commerce pricing against product portfolio. Due to the suboptimal pricing actions, e-commerce clients lose plenty of cross-sell opportunities.
E-commerce companies rarely calculate promotion ROI properly. They treat all products similarly in terms of discounting, while not all products are promotion-sensitive – discounting these products is destructive for the margin but also for the brand and price perception. Lack of promo strategy is one of the most typical and severe challenges, especially with new EU regulations.
While everyone has analytics solutions implemented, and most e-commerce companies use some level of ERP or delivery software, they don’t necessarily have the right data stack, which limits their growth opportunities. Do you know your margins on each and every SKU level? Do you have the price monitoring of key value items for your competition? If not, it’s probably good to talk to us.
Using advanced analytics and competitive scraping we help to unlock revenue and margin potential.
By analyzing your internal data such as average shopping cart value, website conversion, and historical transactions, we align your product portfolio pricing against price sensitivity and transparency.
We deploy a price-promo linkage methodology to understand what products are sensitive to the promotion and what the ideal frequency and depth for running promotions are.
We have a standard methodology to investigate what the most burning and long-term analytics requirements are – both in terms of people and tools to set up the company for success.
Do you want to know more about our offer? You can download full version here:
E-commerce consulting involves providing expert advice and guidance to online retailers on various aspects of their business, such as marketing, sales, operations, and technology. Consultants help e-commerce companies optimize their strategies, processes, and systems to drive growth, increase customer satisfaction, and maximize revenue.
E-commerce consulting is important as it helps online retailers identify opportunities for growth, streamline operations, enhance user experience, and implement best practices to stay competitive in the rapidly evolving digital marketplace.
E-commerce consultants cater to a wide range of industries, including fashion, electronics, health and beauty, home and garden, and more. They support businesses across sectors in creating and optimizing their online presence to reach a global audience and drive sales.
E-commerce consultants offer services such as digital marketing strategy, website optimization, conversion rate improvement, supply chain management, customer relationship management, and technology platform selection to help businesses achieve their e-commerce goals.
E-commerce consultants collaborate with clients to understand their business objectives, target audience, and market dynamics. They provide insights, recommendations, and best practices to optimize the online shopping experience, drive traffic, and convert visitors into loyal customers.
Businesses should hire an e-commerce consultant when facing challenges in marketing, sales, operations, or technology, or when seeking to expand their online presence, increase revenue, and improve customer satisfaction.
E-commerce consulting fees depend on the project scope, duration, consultant expertise, and company size. Costs can range from hourly rates to fixed project-based pricing, with variations from a few thousand to several million dollars.
E-commerce consulting can have a significant impact on business performance by identifying growth opportunities, optimizing operations, improving the user experience, and implementing best practices to stay competitive in the fast-paced digital marketplace.
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