6 Price Increase Communication Templates

A guide to effectively communicating price increases to customers. It includes six ready-to-use email templates designed to make the process smoother while maintaining customer trust and minimizing churn. It also provides best practices for structuring price increase messages to ensure clarity and transparency. Raising prices can be challenging, but the right communication can prevent customer frustration and churn. This guide gives you practical, proven templates to navigate the process professionally and effectively.

Take a sneak peek at what you find inside the report:

Including:

Three key principles for price increase communication – How to frame your message for better customer acceptance.

Six ready-to-use email templates – Different styles to suit your business and pricing goals.

Value-based messaging – How to justify a price increase by highlighting added features and benefits.

Encouraging upgrades – Strategies to upsell customers to higher-tier plans.

Retention techniques – How to reassure customers and reduce churn risk.

Urgency and incentives – How to create time-sensitive offers that drive renewals.

Real-world example from Disney+ – A case study on how a major brand effectively announced its price change.

6 Price Increase Communication Templates

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6 Price Increase Communication Templates

Avoid the awkward emails about price increase

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Take a sneak peek at what you find inside the report:

Including:

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