Check our newest report - State of Benelux SaaS Pricing 2024
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Increased revenue.
Done right.

Be more profitable – with an optimized strategy, pricing, value understanding, and overall revenue-related processes. We’re here to help. 

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What can we do for your business?

Strategy consulting

Over the course of 2022, we’ve helped over 40 companies with business model optimization, including adding subscriptions to their offerings or discovering brand new monetization options.

Power up your strategy!
Pricing consulting

Pricing is one of the key yet overlooked elements of growth. And if your pricing model is right, it can increase your revenue to even 30%! Don't miss out on this easily accessible opportunity for pricing optimization.

Get your pricing right!
Value-selling

Value selling is a powerful sales technique that improves win-rates, average selling price, and shortens sales cycles – all while finding better prospects.
At Valueships, we help clients unearth new value in their products and services, resulting in increased revenue.

Show your value to the world
Advanced analytics  & research

Strong data analytics capabilities are essential for creating modern strategies and pricing policies. We’re data analysis experts who can help you improve profitability. Trust us to turn your data into meaningful insights.

Leverage your data

What do Clients say about us?

Michał Sadowski
CEO Brand24

It was the first time we have approached the pricing model thoroughly: with data and research. We have asked our customers that they think and we have realized how much money we have left on the table. We wouldn’t be able to do it without Valueships.

‍

I was skeptical about pricing research, but now we know much more about our customers and the value we create as a product. Overall, the business impact of the pricing changes and ROI of the project was so high we even had to communicate it to our investors. That means something.

+23 %

Average Revenue Per User

0%

churn increase

It was the first time we have approached the pricing model thoroughly: with data and research. We have asked our customers that they think and we have realized how much money we have left on the table. We wouldn’t be able to do it without Valueships.

‍

I was skeptical about pricing research, but now we know much more about our customers and the value we create as a product. Overall, the business impact of the pricing changes and ROI of the project was so high we even had to communicate it to our investors. That means something.

Michał Sadowski
CEO Brand24

+23 %

Average Revenue Per User

0%

churn increase
Kamil Drazkiewicz
CEO Livesession

We're operating in a highly competitive sector of analytics software & session replays, so getting the right price and value metric was critical for us. Valueships helped us validate our initial pricing hypotheses and calculated various price increase scenarios. They analyzed our revenue data, showing us which customer segments are growing and changing, and taught us how to interpret it in a pricing context. It allowed us to make a pricing change decision aimed at optimizing our current monetization model.

+30%

Monthly Recurring Revenue

+87%

upsell rate from the cheapest to the hiring plan

We're operating in a highly competitive sector of analytics software & session replays, so getting the right price and value metric was critical for us. Valueships helped us validate our initial pricing hypotheses and calculated various price increase scenarios. They analyzed our revenue data, showing us which customer segments are growing and changing, and taught us how to interpret it in a pricing context. It allowed us to make a pricing change decision aimed at optimizing our current monetization model.

Kamil Drazkiewicz
CEO Livesession

+30%

Monthly Recurring Revenue

+87%

upsell rate from the cheapest to the hiring plan
Michał Wrzosek, Paweł Witkowski
Co-Founder & CEO Centrum Respo, Co-Founder | COO | CTO Centrum Respo

The initial plan was to hire the Valueships team to help with pricing transformation, but soon after we started, we knew we were in good hands, so the partnership extended to business reporting and analyses. What is the most important for us?

‍

The Valueships team ideally takes the initiative. Our cooperation isn't based on "we will give you some tasks, and you should do it" but on their initiative. They observe us from perspective, and after that, they give us ideas & insights to boost our business growth. We were thoroughly impressed by their professional approach, dedication and more than happy with outstanding results, so after the project, we decided to hire Valueships team as strategic advisors.

+60%

increased revenue growth

-12%

decreased downsells

The initial plan was to hire the Valueships team to help with pricing transformation, but soon after we started, we knew we were in good hands, so the partnership extended to business reporting and analyses. What is the most important for us?

‍

The Valueships team ideally takes the initiative. Our cooperation isn't based on "we will give you some tasks, and you should do it" but on their initiative. They observe us from perspective, and after that, they give us ideas & insights to boost our business growth. We were thoroughly impressed by their professional approach, dedication and more than happy with outstanding results, so after the project, we decided to hire Valueships team as strategic advisors.

Michał Wrzosek, Paweł Witkowski
Co-Founder & CEO Centrum Respo, Co-Founder | COO | CTO Centrum Respo

+60%

increased revenue growth

-12%

decreased downsells
Krzysztof Renski
Head of Product Strategy

Valueships supported us on key strategic initiatives over the course of 2 years. Support of the team helped us to accelerate the process and achieve our goals. Valueships experience in strategy planning and execution as well as scaling the organization was very useful. Team is agile, focused on the results and always takes into consideration the big picture which is very important while working with consultants. They are not afraid to stand by their recommendations, which is proven by joint collaboration during implementation. Overall, I find our cooperation very helpful.

Valueships supported us on key strategic initiatives over the course of 2 years. Support of the team helped us to accelerate the process and achieve our goals. Valueships experience in strategy planning and execution as well as scaling the organization was very useful. Team is agile, focused on the results and always takes into consideration the big picture which is very important while working with consultants. They are not afraid to stand by their recommendations, which is proven by joint collaboration during implementation. Overall, I find our cooperation very helpful.

Krzysztof Renski
Head of Product Strategy
Bartosz Kozłowski
CFO Brand24

As CFO, I've observed a notable shift in our approach to growth and business. We've transitioned from a client growth-based strategy to a value-based strategy to reflect the value of our tool for our clients. This approach has instilled a sense of calm in our management team and bolstered our business confidence in a way you cannot underestimate.

+41 %

increased ARPU

+29%

increased MRR

As CFO, I've observed a notable shift in our approach to growth and business. We've transitioned from a client growth-based strategy to a value-based strategy to reflect the value of our tool for our clients. This approach has instilled a sense of calm in our management team and bolstered our business confidence in a way you cannot underestimate.

Bartosz Kozłowski
CFO Brand24

+41 %

increased ARPU

+29%

increased MRR
Kamil Rejent
CEO Survicate

Our cooperation was super smooth. Everybody was very involved and excited on both sides, and we quickly built a great relationship. It was a great balance between formal and freestyle communication - very much how we operate as a company. It felt almost as if they were a part of our team, new folks trying to prove their worth. Their recommendations were eye-opening even for a team that went through the process probably 15+ times in the past.

+27%

Average Sales Price

Increased pricing capabilities of the executive team

Our cooperation was super smooth. Everybody was very involved and excited on both sides, and we quickly built a great relationship. It was a great balance between formal and freestyle communication - very much how we operate as a company. It felt almost as if they were a part of our team, new folks trying to prove their worth. Their recommendations were eye-opening even for a team that went through the process probably 15+ times in the past.

Kamil Rejent
CEO Survicate

+27%

Average Sales Price

Increased pricing capabilities of the executive team
Ross Knap
CEO Callpage

We've hired Valueships to help us with the pricing challenge at Callpage, and we're hiring them for a 2nd time for Certifier. What I like about them is their high responsiveness, agility, and data-driven approach. They're not afraid to make the recommendations, which you may not fully agree on initially, but they support it with facts. They have vast knowledge on SaaS, benchmarks, and best-in-class examples. I recommend them for pricing projects in software businesses.

We've hired Valueships to help us with the pricing challenge at Callpage, and we're hiring them for a 2nd time for Certifier. What I like about them is their high responsiveness, agility, and data-driven approach. They're not afraid to make the recommendations, which you may not fully agree on initially, but they support it with facts. They have vast knowledge on SaaS, benchmarks, and best-in-class examples. I recommend them for pricing projects in software businesses.

Ross Knap
CEO Callpage
Krzyszfo Mosur
CEO Extradom

The Valueships team made a complex process feel smooth and easy. At first, I thought that with products like ours (and such a market), it would be challenging to determine prices using statistical models, but in the end, it turned out that it can be done and works. We got more than expected in terms of financial results, and we feel much better prepared for the future thanks to all the pricing know-how and tools we received.

+12%

AOV growth

Stable conversion rate despite a significant pricing increase

The Valueships team made a complex process feel smooth and easy. At first, I thought that with products like ours (and such a market), it would be challenging to determine prices using statistical models, but in the end, it turned out that it can be done and works. We got more than expected in terms of financial results, and we feel much better prepared for the future thanks to all the pricing know-how and tools we received.

Krzyszfo Mosur
CEO Extradom

+12%

AOV growth

Stable conversion rate despite a significant pricing increase
Rafał Paluch
CEO System Obsługi Najmu (SON)

One thing is to increase the prices for existing customers; something entirely different is to transition them to the revenue model. Valueships experts helped us with doing so, and we have managed to move from the old property value metric to the entirely new revenue-based model.

‍

Considering the overall communication with my customer group, it is important that they have also assisted me when it was tough. Despite the initial backlash, we received positive ROI from the project. And in general, I’m satisfied with the cooperation with the Valueships team.

‍

+30 %

increased MRR

No longer tied to inflation

One thing is to increase the prices for existing customers; something entirely different is to transition them to the revenue model. Valueships experts helped us with doing so, and we have managed to move from the old property value metric to the entirely new revenue-based model.

‍

Considering the overall communication with my customer group, it is important that they have also assisted me when it was tough. Despite the initial backlash, we received positive ROI from the project. And in general, I’m satisfied with the cooperation with the Valueships team.

‍

Rafał Paluch
CEO System Obsługi Najmu (SON)

+30 %

increased MRR

No longer tied to inflation
Wojciech Smoleń
CEO Navifleet

Working with Valueships was a great experience. Their expertise in SaaS pricing and deep understanding of our challenges were evident from the outset. Their analytical approach, combined with an insightful communication strategy, not only drove our MRR significantly up but also ensured customer retention. The team at Valueships didn’t just provide a solution; they equipped us with tools and insights that will benefit us for years to come.

+25 %

increased MRR

Stable customer retention

Working with Valueships was a great experience. Their expertise in SaaS pricing and deep understanding of our challenges were evident from the outset. Their analytical approach, combined with an insightful communication strategy, not only drove our MRR significantly up but also ensured customer retention. The team at Valueships didn’t just provide a solution; they equipped us with tools and insights that will benefit us for years to come.

Wojciech Smoleń
CEO Navifleet

+25 %

increased MRR

Stable customer retention
Krzysztof Rdzeń
Owner SOHOshop.pl

It was great working with the Valueships team to redefine SOHOshop’s strategic approach and witness our remarkable 25% MRR growth firsthand. The collaboration not only improved our revenue by fine-tuning our pricing – but also re-positioned SOHOshop as a transformative B2B e-commerce platform.  

‍

I’m really proud of what we’ve achieved together. Valueships’ dedication to innovation makes them a standout partner. I’m thrilled to see where we go next. Truly, a fantastic team effort from both sides!

+25 %

MRR Growth

+20%

development fees for custom work

It was great working with the Valueships team to redefine SOHOshop’s strategic approach and witness our remarkable 25% MRR growth firsthand. The collaboration not only improved our revenue by fine-tuning our pricing – but also re-positioned SOHOshop as a transformative B2B e-commerce platform.  

‍

I’m really proud of what we’ve achieved together. Valueships’ dedication to innovation makes them a standout partner. I’m thrilled to see where we go next. Truly, a fantastic team effort from both sides!

Krzysztof Rdzeń
Owner SOHOshop.pl

+25 %

MRR Growth

+20%

development fees for custom work
Filip Sobel
Founder & CEO Staffly

Valueships conducted interviews with our potential clients to better understand the value we were creating. They also conducted workshops for us, where we discussed our business model and pricing strategy, especially considering the overall budget and unit economics with a heavy focus on margins. Thanks to their recommendations, we managed to understand gaps in our business model. However, we also got so many meaningful insights during the process, especially considering client feedback, that they've changed the way we do business nowadays.

Valueships conducted interviews with our potential clients to better understand the value we were creating. They also conducted workshops for us, where we discussed our business model and pricing strategy, especially considering the overall budget and unit economics with a heavy focus on margins. Thanks to their recommendations, we managed to understand gaps in our business model. However, we also got so many meaningful insights during the process, especially considering client feedback, that they've changed the way we do business nowadays.

Filip Sobel
Founder & CEO Staffly
Tomasz SÄ…siadek
Co-Founder, Mentiway

We chose to attend the workshops with Valueships because we knew that no one could guide us through the "dark forest of pricing changes" as well as they could.

‍

During several hours of workshops and working with our company data, we received clear and straightforward guidelines and tasks for improving our pricing. We understood the mechanisms that help answer the question of how to create a value-based pricing model.

‍

Even after the workshops, I know I can return to Kris with any pricing dilemmas, and together, we will find a solution.

‍

We chose to attend the workshops with Valueships because we knew that no one could guide us through the "dark forest of pricing changes" as well as they could.

‍

During several hours of workshops and working with our company data, we received clear and straightforward guidelines and tasks for improving our pricing. We understood the mechanisms that help answer the question of how to create a value-based pricing model.

‍

Even after the workshops, I know I can return to Kris with any pricing dilemmas, and together, we will find a solution.

‍

Tomasz SÄ…siadek
Co-Founder, Mentiway
Marcin Susmanek
COO Apaczka

Pragmatic approach & statistics. We follow these two principles, and Valueships handles them both exceptionally well. They had good referrals before we hired them, so we moved forward. They delivered a robust quantitative and qualitative pricing research input, staffed data analysts on the project, worked thoroughly with our internal data and even remained flexible and agile enough to re-scope the project to better match the changing business context. The deliverables, knowledge, and recommendations were useful, impactful, and always prepared before the meetings. They also ensured we communicated the strategy across the whole organization through workshops & meetings. One of the best expert teams on the market.

600

Focus group study

Participants interviewed with CAWI

Pragmatic approach & statistics. We follow these two principles, and Valueships handles them both exceptionally well. They had good referrals before we hired them, so we moved forward. They delivered a robust quantitative and qualitative pricing research input, staffed data analysts on the project, worked thoroughly with our internal data and even remained flexible and agile enough to re-scope the project to better match the changing business context. The deliverables, knowledge, and recommendations were useful, impactful, and always prepared before the meetings. They also ensured we communicated the strategy across the whole organization through workshops & meetings. One of the best expert teams on the market.

Marcin Susmanek
COO Apaczka

600

Focus group study

Participants interviewed with CAWI
Tom Kaczmarczyk
CEO at IndieBI

The only place to start working on a pricing strategy is at workshops with the Valueships team. During the workshops, we received specific guidance on our pricing policy, and the knowledge and experience of Kris Szyszkiewicz and Maciej Wilczyński show that we are in good hands and price changes don't have to be daunting.

‍

We've stopped wandering through the maze of data that the Valueships team has organized into a logical whole, and working on their ready-made frameworks has become the key to effectively shaping our pricing. Thanks to our collaboration with Valueships, we were able to develop a fully-fledged pricing strategy shortly after the workshops.

The only place to start working on a pricing strategy is at workshops with the Valueships team. During the workshops, we received specific guidance on our pricing policy, and the knowledge and experience of Kris Szyszkiewicz and Maciej Wilczyński show that we are in good hands and price changes don't have to be daunting.

‍

We've stopped wandering through the maze of data that the Valueships team has organized into a logical whole, and working on their ready-made frameworks has become the key to effectively shaping our pricing. Thanks to our collaboration with Valueships, we were able to develop a fully-fledged pricing strategy shortly after the workshops.

Tom Kaczmarczyk
CEO at IndieBI
Anna Harris
Advisor | GTM & International Expansion

It was one of the first times we have worked with external consultants. The Valueships team did an excellent job carving out an entire pricing strategy, shifting our business model into new territories. Interestingly enough, we have felt or discussed some of these things internally, but they facilitated the discussion and pushed us in the right direction. They also supported the reasoning with fact-based analyses and data-driven arguments, which were required then. On top of that, we brought them to our annual all-employees meeting to deliver the workshop for the whole company, and they did really well.

Value of new deals increased by 5-15%

Conversion stayed the same

It was one of the first times we have worked with external consultants. The Valueships team did an excellent job carving out an entire pricing strategy, shifting our business model into new territories. Interestingly enough, we have felt or discussed some of these things internally, but they facilitated the discussion and pushed us in the right direction. They also supported the reasoning with fact-based analyses and data-driven arguments, which were required then. On top of that, we brought them to our annual all-employees meeting to deliver the workshop for the whole company, and they did really well.

Anna Harris
Advisor | GTM & International Expansion

Value of new deals increased by 5-15%

Conversion stayed the same
Sergey Butko
CEO & Co-Founder Certifier

Scanning over 300 price lists of Polish SaaS is challenging, and the Valueships & Innovation Nest team coped perfectly. They created a report from which the industry can learn a lot and draw conclusions that can directly translate into improved business profitability. That report is a well-executed presentation and a must-read for anyone dealing with SaaS.

Scanning over 300 price lists of Polish SaaS is challenging, and the Valueships & Innovation Nest team coped perfectly. They created a report from which the industry can learn a lot and draw conclusions that can directly translate into improved business profitability. That report is a well-executed presentation and a must-read for anyone dealing with SaaS.

Sergey Butko
CEO & Co-Founder Certifier
Piotr Krupa
Commercial Strategy Director Nanovo

Valueships supported Nanavo in a strategy project with a pricing component. The team had a great mix of analytical, consulting, and research skills. Also, expertise in SaaS, Pricing, and Business Models was vital for success. Our collaboration significantly accelerated various strategic initiatives and helped us to execute them properly.

Valueships supported Nanavo in a strategy project with a pricing component. The team had a great mix of analytical, consulting, and research skills. Also, expertise in SaaS, Pricing, and Business Models was vital for success. Our collaboration significantly accelerated various strategic initiatives and helped us to execute them properly.

Piotr Krupa
Commercial Strategy Director Nanovo
Pawel Zasun
Head of Marketing Digitree Group

At Digitree Group, we have numerous products and projects which create a whole ecosystem of relations and links. Valueships helped us restructure the business case and revenue model for Revhunter, our marketing mailing automation platform. During workshop sessions, the consultants helped us reshape the model and challenged us to think differently about the value we create via our service. They are always prepared for the meetings, provide case studies from various industries, and do as much as possible to identify the best source of truth. Strong recommendation from our side.

At Digitree Group, we have numerous products and projects which create a whole ecosystem of relations and links. Valueships helped us restructure the business case and revenue model for Revhunter, our marketing mailing automation platform. During workshop sessions, the consultants helped us reshape the model and challenged us to think differently about the value we create via our service. They are always prepared for the meetings, provide case studies from various industries, and do as much as possible to identify the best source of truth. Strong recommendation from our side.

Pawel Zasun
Head of Marketing Digitree Group
Bartosz Mruk
CEO & Co-founder at Benchy.it

We met with the Valueships team at a workshop to answer the question: How to do good pricing? And after 11 hours, we had the answer!

While working with Kris Szyszkiewicz, we defined a straightforward monetization and market entry strategy and developed a value-based pricing framework. We know that pricing is a very complex topic, and the way (and how efficiently) we created ready-made solutions shows how proficient the Valueships team is in this field.

Their ready-made frameworks are a significant advantage, providing a clear direction for independent work. The workshop with Valueships is a great start to begin your journey with pricing!

‍

We met with the Valueships team at a workshop to answer the question: How to do good pricing? And after 11 hours, we had the answer!

While working with Kris Szyszkiewicz, we defined a straightforward monetization and market entry strategy and developed a value-based pricing framework. We know that pricing is a very complex topic, and the way (and how efficiently) we created ready-made solutions shows how proficient the Valueships team is in this field.

Their ready-made frameworks are a significant advantage, providing a clear direction for independent work. The workshop with Valueships is a great start to begin your journey with pricing!

‍

Bartosz Mruk
CEO & Co-founder at Benchy.it
Paweł Kobusiński
CEO GetSales

It was worth organizing a workshop with Valueships and working on our selling model and pricing. We attended it together with the entire sales and marketing team. We worked through many threads thanks to their pricing and value experts. They know the latest approach to value selling in B2B sales. After the workshop we left with several ideas for the further development of our offer and company, which we're implementing almost immediately. Valueships helped us refine our ideas for new products and services and connect the dots between many topics such as pricing, sales, value of our services, and general business strategy.

It was worth organizing a workshop with Valueships and working on our selling model and pricing. We attended it together with the entire sales and marketing team. We worked through many threads thanks to their pricing and value experts. They know the latest approach to value selling in B2B sales. After the workshop we left with several ideas for the further development of our offer and company, which we're implementing almost immediately. Valueships helped us refine our ideas for new products and services and connect the dots between many topics such as pricing, sales, value of our services, and general business strategy.

Paweł Kobusiński
CEO GetSales
Paulina Wardega
CEO & Founder Heroify

I just finished reading the report about the State of Polish SaaS Pricing, and I'm pleasantly surprised. There's a lot of insightful information here. I'll definitely be discussing it with my team.

I just finished reading the report about the State of Polish SaaS Pricing, and I'm pleasantly surprised. There's a lot of insightful information here. I'll definitely be discussing it with my team.

Paulina Wardega
CEO & Founder Heroify
Karolina Wojcik
Managing Director SWPS

We co-partner where the data & analytics approach is necessary. Their communication and project management skills are outstanding, and I never worry about the quality. Clients appreciate the content, reports, and overall delivery. One of the best consulting boutiques I've worked with.

We co-partner where the data & analytics approach is necessary. Their communication and project management skills are outstanding, and I never worry about the quality. Clients appreciate the content, reports, and overall delivery. One of the best consulting boutiques I've worked with.

Karolina Wojcik
Managing Director SWPS
Bogusz Pekalski
Founder Akademia SaaS

Top experts in SaaS industry helping me build a community for start-up founders. I've hired Valueships to help me with dedicated analyses and reports pushed to our users through marketing channels, e.g., via groups and newsletters. Always responsive, delivering on time with excellent quality. Very much recommended.

Top experts in SaaS industry helping me build a community for start-up founders. I've hired Valueships to help me with dedicated analyses and reports pushed to our users through marketing channels, e.g., via groups and newsletters. Always responsive, delivering on time with excellent quality. Very much recommended.

Bogusz Pekalski
Founder Akademia SaaS
Jerzy Biernacki
Head of Operations Miquido

Working with Valueships was a very good experience. Our collaboration was both smooth and professional. Valueships showcased good project management skills, as they met a very short deadline. They helped us to operationalize yearly strategy which was crucial to achieving our targets. The team was focused on long-term and sustainable results and was very responsive to our feedback. Valueships delivered tailored solutions and brought vast experience in the Software industry. Apart from the main project goal, we found additional insights very helpful; they brought our attention to things we hadn't thought of before.

2023

Clarified Strategic Vision

Business goals decomposed into KPIs

Working with Valueships was a very good experience. Our collaboration was both smooth and professional. Valueships showcased good project management skills, as they met a very short deadline. They helped us to operationalize yearly strategy which was crucial to achieving our targets. The team was focused on long-term and sustainable results and was very responsive to our feedback. Valueships delivered tailored solutions and brought vast experience in the Software industry. Apart from the main project goal, we found additional insights very helpful; they brought our attention to things we hadn't thought of before.

Jerzy Biernacki
Head of Operations Miquido

2023

Clarified Strategic Vision

Business goals decomposed into KPIs
Paweł Bylina
CEO & CTO of Bugbug.io

Initially, we tried to handle our pricing and analyze competitors' prices on our own. We aimed to offer lower prices than our competitors, but soon realized we needed expert help to set our prices correctly. After working with the Valueships team and following their advice, I noticed significant improvements in our business. We achieved a doubling of the company’s growth rate, fewer problematic clients from India, and more high-value clients from the USA, which positively impacted our overall client composition. Additionally, our market perception and credibility improved due to realistic pricing, countering the belief that "cheap” means low quality. ‍

Doubling growth rate

More high-value clients from the USA

Initially, we tried to handle our pricing and analyze competitors' prices on our own. We aimed to offer lower prices than our competitors, but soon realized we needed expert help to set our prices correctly. After working with the Valueships team and following their advice, I noticed significant improvements in our business. We achieved a doubling of the company’s growth rate, fewer problematic clients from India, and more high-value clients from the USA, which positively impacted our overall client composition. Additionally, our market perception and credibility improved due to realistic pricing, countering the belief that "cheap” means low quality. ‍

Paweł Bylina
CEO & CTO of Bugbug.io

Doubling growth rate

More high-value clients from the USA

Recent clients

Our Partners

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